"The deadly dozen Part 13 (a bakers dozen!) - boost your business with these free hints and tips"

No. 13 Pictures

‘A picture is worth a thousand words’ yes, it can be, but only in the right place, to enhance the written word and when correctly sized for quick downloading or it’s worth 8 ‘I can’t be bothered to wait for this’!

Finally
Time is a precious commodity and having a site that loads quickly, is easy to navigate and read, quickly answers the visitors questions in a straightforward manner is more likely to be visited and revisited.

Remember even if you think you are offering the same as someone else, you need to make it different, make it your own, and then you are NOT offering the same as someone else.

Make sure your website clearly explains what you do, what you are offering, what your USP (unique selling point) is, make visitors trust you and want to do business with you.

P.S.
Having taken all the 13 top tips into account, remember make the site your own, these are just some of the tips to bear in mind, but you can break the rules and make up your own, but always remember the key question is always ‘will your target audience like it’?

If for example, it’s a site for children, then you can break the colour rules and make it colourful, bold and bright, but a word of caution, be sensible, don’t ignore all the rules and tips at once.

Books are black text on white paper for a reason – they are easy to read and that’s the main aim to enable the reader to enjoy the story, and that’s why the reader purchased the book!

Hope you enjoyed this story, please feel free to comment or ask any questions, I am happy to help.

"The deadly dozen Part 6 - boost your business with these free hints and tips"

No 6. Text & Backgrounds

Text colour and background colour combinations are also critical, black, dark blue or similar on a white or light background or the reverse perhaps yellow or white on a black background may provide a better solution for the visually impaired.

.....to be continued

"The deadly dozen, Part 2 - boost your business with these free hints and tips"

No2. - Navigation

You must have simple straight forward consistent navigation, horizontally or vertically on each page.

This allows your visitors easy access to all areas of your website.

If someone has to think about how to navigate your site, its simple they will not, they will go elsewhere to a site with simple, obvious navigation, not one where they have to play a guessing game to get around.

.....to be continued