7 Small Business Networking Mistakes

Networking, the hot topic of the moment is vitally important to small businesses. As a small business or a new business just starting out, networking and making the right connections can make all the difference now and in the future.

So when you get involved in networking, don’t be afraid, it is not as daunting as it may seem, here are 5 mistakes you should avoid.

1. Not being prepared, take lots of business cards or leaflets
2. Not rehearsing your sound bite, you need to be confident and make it flow
3. Do not attend a networking event and sell to those you meet
4. Do not just collect details for the sake of getting your numbers up, spend your time wisely and talk to people where their is mutual benefit for both parties
5. Do not pretend to be something you are not, be honest and genuine and people will reciprocate
6. Do not forget the network of people you already have, do not become solely focussed on building a new network, expand the one you have
7. Do not be selfish, remember its not all about you, people will help you if you offer them help, but not if you just take, take, take.

Now you are armed with your business cards, strapline and sound bite, so go off and network like crazy!